A native of Santa Fe, Rebekah Northway left the desert for the romance of San Francisco in 1999. With a background in dance, an interest in visual arts, and a passion for flowers, Rebekah found a natural hand in creating floral arrangements for a restaurant where she worked in 2006. Thus was born The Petaler. From humble beginnings, her business and creativity have grown ever since.
From weekly arrangements designed to accent and elevate a room, to events large and small, The Petaler provides a distinctive touch to a variety of clients and occasions. Identifying a client’s vision and drawing cues from a given space, we craft arrangements that uniquely blend textures and palettes to enhance the surroundings. Seasonality informs and inspires our work, and we love exploring the beauty of less common floral elements. The Petaler composes arrangements to pique one's curiosity while reminding us how evocatively beautiful a flower can be.